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Guitar Center is home to the world's largest selection of popular guitars, basses, amplifiers, keyboards, workstations, drums, percussion, microphones, PA systems, DJ equipment, stage lighting, recording software, studio gear and more.

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Featured video

Guitar Center - Find Your Sound

Guitar Center

28,780 views

1 year ago

New from NAMM 2025

Guitar Center

00:04:07

NEW Fender Acoustasonic Standard | NAMM 2025

17,758 views

2 months ago

Guitar Center

00:04:52

NEW Martin Retro Plus Series | NAMM 2025

6,604 views

2 months ago

Guitar Center

00:04:59

NEW EVH Guitars, Amps and FRFR Cabinets | NAMM 2025

24,213 views

2 months ago

Guitar Center

00:04:15

NEW QSC KC12 Active 3-Way Column Loudspeaker | NAMM 2025

12,768 views

2 months ago

Guitar Center

00:04:36

NEW KORG Multi/Poly Virtual Analog Synthesizer Module | NAMM 2025

9,345 views

2 months ago

Guitar Center

00:04:57

NEW Fender Standard Series Guitars and Basses | NAMM 2025

17,340 views

2 months ago

Guitar Center

00:11:53

NEW BOSS Waza Tube Amp Expander Core | NAMM 2025

6,452 views

2 months ago

Guitar Center

00:04:57

NEW KORG KRONOS 3 Workstations | NAMM 2025

40,596 views

2 months ago

Guitar Center

00:06:44

NEW Taylor Studio Series Guitars | NAMM 2025

6,844 views

2 months ago

Guitar Center

00:09:51

NEW Taylor Gold Label Series Guitars | NAMM 2025

11,327 views

2 months ago

Guitar Center

00:06:01

NEW Fender American Vintage II Guitars | NAMM 2025

34,315 views

2 months ago

Guitar Center

00:11:32

NEW Walrus Audio Qi Etherealizer Multi-Effects Pedal | NAMM 2025

8,689 views

2 months ago

Gear Demos and Spotlights

Fender Player II Series

Guitar Center

00:09:27

Fender Player II Precision Bass | Demo and Overview with Moa Munoz

55,568 views

9 months ago

Guitar Center

00:10:13

Fender Player II Jaguar Electric Guitar | Demo and Overview with Samm Henshaw

18,261 views

9 months ago

Guitar Center

00:11:09

Fender Player II Jazzmaster Electric Guitar | Demo and Overview with McClenney

33,363 views

9 months ago

Guitar Center

00:15:17

Fender Player II Telecaster Electric Guitar | Demo and Overview with Julian Lage

262,126 views

9 months ago

Guitar Center

00:11:31

Fender Player II Stratocaster Electric Guitar | Demo and Overview with Valentine Morell

47,511 views

9 months ago

Fender Vintera II Series

Guitar Center

00:08:25

Fender Vintera II '50s Nocaster Electric Guitar | Demo and Overview with Mason Stoops

46,786 views

1 year ago

Guitar Center

00:08:01

Fender Vintera II '60s Telecaster Thinline | Demo and Overview with Rob Gueringer (a.k.a Freaky Rob)

19,795 views

1 year ago

Guitar Center

00:05:01

Fender Vintera II '70s Jaguar Electric Guitar | Demo and Overview with Sarah Lipstate

17,717 views

1 year ago

Guitar Center

00:07:05

Fender Vintera II '60s Stratocaster | Overview and Demo with Kelly Rosenthal

25,976 views

1 year ago

Guitar Center

00:04:29

Fender Vintera II '50s Jazzmaster Electric Guitar | Demo and Overview with Sarah Lipstate

14,132 views

1 year ago

Guitar Center

00:07:18

Fender Vintera II '70s Telecaster Deluxe | Demo and Overview with Rob Gueringer (a.k.a Freaky Rob)

31,248 views

1 year ago

Guitar Center

00:07:19

Fender Vintera II '60s Telecaster Electric Guitar | Demo and Overview with Mason Stoops

32,236 views

1 year ago

Guitar Center

00:06:17

Fender Vintera II '50s Stratocaster | Overview and Demo with Kelly Rosenthal

14,692 views

1 year ago

Guitar Center

00:07:29

Fender Vintera II '70s Stratocaster | Overview and Demo with Kelly Rosenthal

15,308 views

1 year ago

Guitar Center

00:06:07

Fender Vintera II '70s Mustang Competition Bass | Demo and Overview with Tiana Ohara

25,736 views

1 year ago

Guitar Center

00:10:11

Fender Vintera II ’60s Bass VI | Demo and Overview with Mason Stoops

52,744 views

1 year ago

Guitar Center

00:05:04

Fender Vintera II '60s Jazz Bass | Demo and Overview with Allee Fütterer

19,937 views

1 year ago

Eric Clapton's 2023 Crossroads Guitar Festival

Guitar Center

00:12:57

Crossroads 2023 Guitar Festival | Martin D-28 Eric Clapton Signature & D-45 Madagascar Rosewood

39,836 views

1 year ago

Guitar Center

00:12:44

Crossroads 2023 Guitar Festival | Eric Clapton First Impressions of Ltd. Edition Martin Guitars

735,559 views

1 year ago

Guitar Center

00:04:04

Crossroads 2023 Guitar Festival | Fender Custom Shop Eric Clapton Signature Stratocaster Ltd. Ed.

36,716 views

1 year ago

Guitar Center

00:07:05

Ariel Posen | Eric Clapton's Crossroads 2023 Guitar Festival

22,074 views

1 year ago

Guitar Center

00:00:53

Ariel Posen | Eric Clapton's Crossroads 2023 Guitar Festival #shorts #arielposen

5,510 views

1 year ago

Guitar Center

00:03:37

Grace Bowers | Eric Clapton's Crossroads 2023 Guitar Festival

546,693 views

1 year ago

Guitar Center

00:03:59

Eric Clapton Crossroads 25th Anniversary Charity Auction | Joe Bonamassa at Guitar Center Hollywood

70,168 views

1 year ago

Guitar Center

00:00:52

Joe Bonamassa at Guitar Center Hollywood #shorts #joebonamassa

6,994 views

1 year ago

Guitar Center

00:03:58

Paul Reed Smith | Eric Clapton's Crossroads 2023 Guitar Festival

36,823 views

1 year ago

Guitar Center

00:05:50

Eric Clapton Crossroads 25th Anniversary Charity Auction | Gary Clark Jr. at Guitar Center Hollywood

72,350 views

1 year ago

New from NAMM 2024

Guitar Center

00:13:22

Tosin Abasi Gives a Sneak Peek of a Fresh Ernie Ball Music Man Kaizen Finish | New from NAMM 2024

8,664 views

1 year ago

Guitar Center

00:09:23

Taylor Guitars 50th Anniversary & Circa 74 Amplifier | New from NAMM 2024

25,470 views

1 year ago

Guitar Center

00:04:18

KORG microKORG2 Synthesizer | New from NAMM 2024

10,501 views

1 year ago

Guitar Center

00:04:41

VOX AC Hand-Wired Amplifier Series | New from NAMM 2024

24,947 views

1 year ago

Guitar Center

00:03:53

beyerdynamic DT 770 PRO X Century Edition Headphones | New from NAMM 2024

7,369 views

1 year ago

Guitar Center

00:11:26

Ernie Ball Music Man John Petrucci Majesty Guitars | New From NAMM 2024

42,891 views

1 year ago

Guitar Center

00:04:29

KingKORG NEO Synthesizer | New from NAMM 2024

4,841 views

1 year ago

Guitar Center

00:04:30

VOX VRM-1 Real McCoy and V846 Original Wah Pedals | New from NAMM 2024

10,035 views

1 year ago

Guitar Center

00:01:22

TAMA Limited-Edition 50th Anniversary Iron Cobra Power Glide Pedal | New from NAMM 2024

3,120 views

1 year ago

Guitar Center

00:06:03

AlphaTheta OMNIS-DUO Wireless DJ System & WAVE-EIGHT Powered Speakers | New from NAMM 2024

4,005 views

1 year ago

Guitar Center

00:05:49

KORG Grandstage X Stage Piano | New from NAMM 2024

53,334 views

1 year ago

Guitar Center

00:03:06

KORG Poetry Digital Piano | New from NAMM 2024

11,500 views

1 year ago

Make Music: Artist Profiles

Guitar Center

00:12:06

Teebs | Roland SP-404MKII First Impressions & Deconstructing "Mirror Memory"

34,371 views

3 years ago

Guitar Center

00:09:10

St. Vincent | Finding New Sounds in a Golden Era

171,732 views

3 years ago

Guitar Center

00:13:07

Take A Daytrip | Making the World Smaller Through Music

32,247 views

3 years ago

Guitar Center

00:05:56

The Linda Lindas | Teen Punk Collaboration on Overdrive

65,329 views

3 years ago

Guitar Center

00:07:03

Anthony Ramos | Échale & Making Records That Connect

5,230 views

3 years ago

Guitar Center

00:06:37

CB30 | Two Brothers Driving the Next Chapter of Country Pop

5,053 views

3 years ago

Guitar Center

00:00:31

Muna | Music Unites Us

22,259 views

3 years ago

Guitar Center

00:00:31

Anthony Ramos | Music Unites Us

40,795 views

3 years ago

Guitar Center

00:00:31

Yola | Music Unites Us | Finding the Connections in Music

146,964 views

3 years ago

Guitar Center

00:06:59

FINNEAS | On Finding Sounds & Breaking Down "Can't Wait to Be Dead"

195,063 views

4 years ago

Guitar Center

00:05:17

H.E.R. | How The Fender Strat Inspires Her Sound

893,242 views

4 years ago

Guitar Center

00:07:30

Lucius | Vocal Unity & Creative Harmony

30,378 views

4 years ago

Guitar Center Artist Interviews

Guitar Center

00:08:09

Alex González | The Maná Drummer's Signature Sound & Legendary Run at the Kia Forum

391,907 views

2 years ago

Guitar Center

00:04:16

John Mayer | Guitar Musings with the PRS Silver Sky

3,211,117 views

6 years ago

Guitar Center

00:05:39

DJ Alex Chapman | Play with Pride

2,871 views

2 years ago

Guitar Center

00:13:04

The Sound of Joan Jett | Playing the Long Game

95,661 views

3 years ago

Guitar Center

00:33:47

All Axcess with Alex Lifeson | Designing the Epiphone Les Paul Axcess

12,734 views

3 years ago

Guitar Center

00:02:30

Jason Richardson | Light Strings, Heavy Tones

140,863 views

4 years ago

Guitar Center

00:09:45

Jason Richardson | Ernie Ball Music Man Artist Series Cutlass 7-String

259,145 views

4 years ago

Guitar Center

00:06:48

The Sound of Madame Gandhi | Creating Your Own Space

35,044 views

4 years ago

Guitar Center

00:06:12

Gibson Les Paul Trad Pro V | First Impressions with Devon Allman & Duane Betts

155,108 views

5 years ago

Guitar Center

00:07:18

She Shreds Magazine at Guitar Center Hollywood | Transforming the Music Industry

14,417 views

5 years ago

Guitar Center

00:04:56

Moog Matriarch | Money Mark on Curiosity & Innovation

15,023 views

5 years ago

Guitar Center

00:02:00

Nita Strauss Inspirations (3 of 3) | Iron Maiden's Fear of The Dark

52,315 views

6 years ago

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Featured video

Guitar Center - Find Your Sound

Gear Demos and Spotlights

Guitar Center Lessons: Learn to Play Guitar, Drums & DJ